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Blog Title: Power and Empowerment.
Others Have Said: 
11-Apr-15 13:36:03
Great ads; which door would you walk through?
11-Apr-15 13:45:11
Wow!!! So wonderfully said....and from a man's standpoint, for me, it is an incredible turn on when a woman knows her self worth and does not need that validated by anyone.
11-Apr-15 13:50:22
EC. Very interesting blog. Yes I know how women wrongly have their internal eternal battle of how they look and how they are perceived they look. It is unfortunate and unnecessary but it is a always sadly there.
It should not be and I as a man appreciates the level and effort women put into their appearance. I say thank you and you are all beauties!
And you XXXEyeCandy I have are beautiful both inside and out.
You are a true jewel. :)
11-Apr-15 13:51:08
Nice to hear from you Toot. Not a day goes by when I'm not on centre court with this inner game of tennis. I am a work in progress. :)
11-Apr-15 13:53:41
Jener....honestly, I think we all need validation. It's not as gender-specific as you might think! Lovely to hear from you. :)
11-Apr-15 13:59:51
bOObz....thank you for recognizing that I'm not a diamond in the rough. ;)

What should be - unfortunately isn't. This is the regrettable reality for many, many women. We have a long way to go.

11-Apr-15 14:01:57
Ah but you never answered the question...are you a politician?
11-Apr-15 15:58:35
Fantastic blog EC on a subject very close to my heart.

Seriously, this should be an opinion piece in a major newspaper.

We all know people, male and female, who suffer on the rack of body image. It's a very common problem. As you say, the consequent self doubt impacts both sexes and with a devastating - and sometimes deadly - impact.

Where does the self doubt come from? It's not inherent, but learned along the way, beginning, most commonly perhaps, with the vulnerable adolescent psyche. And it persists with parasitic intensity throughout adulthood.

It would be short sighted, in my opinion, to overlook the need for affirmative and validating responses from each of us to all of us. We need to acknowledge that we all need empathy. We need to appreciate diversity and show respect for others. We need to recognise that one's likes and expectations are just personal matters of opinion and not immutable laws of the universe. Differences exist and should be respected.

Actions speak louder than words. Reassurances of "don't worry about it, it doesn't matter" is only a start and does not neutralise, let alone reverse, the years of enforced self doubt. IMO, the best response to these issues is begins with each of us treating others with the respect, civility and warmth that we would like for ourselves. It's not a new thought....... :)

Great piece EC. Love your blog.

M
11-Apr-15 16:29:51
Toot...by no means am I a politician....the very fact that I have chosen to address this issue at all is a pretty clear indication that I would chose the Average door on most days, Beautiful on only a few. I rest my case.
11-Apr-15 23:16:03
It is interesting to see Dove trying to undo some of the damage they have been part of creating. The cynic in me can't let go if the feeling that it's only about advertising though.

Everyone is beautiful and should feel that they are. Sadly too many have that feeling stolen.

The other thing I have seen mentioned about this is it is entirely focused on appearance. Where are the doors that say "Intelligent" "Caring" "Smart" and so on. Much more to being beautiful that physical appearance.
Brierrabbit
12-Apr-15 0:03:08
On a recent trip to a heritage site in the West of Ireland, my partner and I were passing a young mother and her, perhaps six year old daughter, and overheard this interaction.
Mother, "Come, my pretty, we must be off home."
Young daughter, without missing a beat, "I am pretty aren't I."
We smiled a joyous smile.
RoxanneS
12-Apr-15 0:26:35
Interesting blog. Honestly, it saddens me that Dove has been milking this concept for ten years now. It's a shame we still believe, on some level, that our worth as female beings resides on our exterior. I don't find such campaigns all that empowering, actually. :/
12-Apr-15 1:17:55
Hi

The other ads in the Dove's campaign focus on broader aspects of self image. I find the "like a girl" one particularly powerful. The "evolution" ads are also thought provoking apparently these are the ones that catapulted the campaign into broad awareness.

For me, the campaign can be looked at as "what are they trying to sell" or "this is something that needs to be said". I'm in the latter camp.Any question about Dove's motives has to take into account that the campaign has struck a chord for so many men and women over the last ten years.

The journey of a thousand miles... single step and all that.

All FWIW, IMHO of course :)

Cheers M
12-Apr-15 1:36:46
Truly a Fantastic Blog. :)
13-Apr-15 22:23:24
Rabbit, what a touching story, thank you. Out of the mouths of babes...
13-Apr-15 22:26:42
Undie....thanks for taking the time to read this. Great to have your support. :)
17-Apr-15 18:12:23
Rox and Kiwi - thanks for your contribution.

Dove isn't the substantive issue in the issues I am raising. II've used their campaign only to set context.

These aren't ads for MIT. Dove is a beauty product and their products have been used in households for 60 years, worldwide. So who better to know what makes a woman feel beautiful...and what better voice to address this very important issue? I see Dove using that knowledge in a socially responsible way. The overwhelming positive public reception to the campaign is illustrative and is, for me, a ringing endorsement of the campaign's sentiments rather than an unthinking response to a consumer campaign.

My blog only uses the campaign as a vehicle of introduction. It's not about Dove but the question of why so many, particularly women, have such low self-esteem. If this was merely a case of flogging more Dove products, why has this campaign resonated so strongly for over ten years?

Whatever we think about the Dove campaign, please ...let's not lose sight of the main issue. The important thing here is what the appropriate response should for the epidemic of low self-esteem and the consequent harm that it is causing. Anyone with teenagers knows how crippling this problem is. We know that some carry low self-esteem well into adulthood.

The need to express individuality while wanting to be part of a broader group (on whatever our individual terms of belonging might be) are a powerful forces that need to be validated and supported at every turn. We need to nurture self esteem.

People aren't walking through the Average door because they want to be in the middle of the bell curve, but because they don't feel worthy to go higher. Thankfully, there wasn't a "below average" door included in that ad.
2-May-15 22:54:13
you are a very beautiful lady, you are right most don't see them more than they are or are afraid to believe, enjoyed the read
4-Jun-15 20:54:51
An update: Dove's 'Sketch Artist' has just been named one of the top five youtube views of the decade. That, my friends....speaks volumes.
4-Jun-15 20:55:54
And thank you, Bux. :)
4-Jun-15 22:13:49
I saw the stats for the number of views and likes on these ads.

These ads are resonating across the world EC. And it ain't because people love Dove.

This is a real issue. It is resonating with the world.

Good on you for raising it.